{"id":952,"date":"2023-07-18T10:03:23","date_gmt":"2023-07-18T10:03:23","guid":{"rendered":"https:\/\/ceia.iseclisboa.pt\/?p=952"},"modified":"2024-08-05T12:13:13","modified_gmt":"2024-08-05T12:13:13","slug":"consumer-behaviour-in-hospitality-welcome-generation-z","status":"publish","type":"post","link":"https:\/\/ceia.iseclisboa.pt\/?p=952","title":{"rendered":"Consumer Behaviour in Hospitality: Welcome Generation Z"},"content":{"rendered":"<p style=\"text-align: right; font-size: 0.75rem;\">CONCLU\u00cdDO<\/p>\n<p><!--more--><\/p>\n<p style=\"font-weight: 400; color: #1e73bd;\"><strong>Investigadores<\/strong>:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Carimo Rassal<\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/orcid.org\/0000-0001-7457-5489\" target=\"_blank\" rel=\"noopener\">Ant\u00f3nio Fernandes<\/a><\/li>\n<\/ul>\n<p style=\"text-align: right; font-size: 0.75rem;\">PT | <a href=\"https:\/\/ceia.iseclisboa.pt\/?p=1058\">EN<\/a><\/p>\n<p style=\"color: #1e73bd;\"><strong>Descri\u00e7\u00e3o do projeto<\/strong>:<\/p>\n<p style=\"text-align: justify;\">A satisfa\u00e7\u00e3o de clientes representa, um dos desafios mais exigente e complexos no \u00e2mbito da ind\u00fastria de servi\u00e7os na atualidade (Bhuian, 2021). Pretende esta investiga\u00e7\u00e3o, averiguar relativamente \u00e0s determinantes mais significativas no contexto da satisfa\u00e7\u00e3o de clientes pertencentes \u00e0 gera\u00e7\u00e3o Z.\u00a0 O foco da investiga\u00e7\u00e3o centra-se na carateriza\u00e7\u00e3o dos padr\u00f5es de aquisi\u00e7\u00e3o, consumo e partilha das experi\u00eancias no contexto da ind\u00fastria da hospitalidade, sendo esta, segundo Robinson e Sch\u00e4nzel (2019) a gera\u00e7\u00e3o a mais conectada da atualidade.<\/p>\n<p style=\"text-align: justify;\">Conta adicionalmente com a colabora\u00e7\u00e3o de mais de 25 estudantes do Curso Superior de Gest\u00e3o Hoteleira do ISEC Lisboa e o apoio das associa\u00e7\u00f5es e empresas mais relevantes do setor tur\u00edstico, como sejam:\u00a0\u00a0<a href=\"https:\/\/ahresp.com\" target=\"_blank\" rel=\"noopener\">AHRESP &#8211; Associa\u00e7\u00e3o da Hotelaria, Restaura\u00e7\u00e3o e Similares de Portugal<\/a>, <a href=\"https:\/\/www.alep.pt\" target=\"_blank\" rel=\"noopener\">ALEP \u2013 Associa\u00e7\u00e3o do Alojamento Local de Portugal<\/a>, <a href=\"https:\/\/adhp.org\" target=\"_blank\" rel=\"noopener\">ADHP \u2013 Associa\u00e7\u00e3o dos Diretores de Hot\u00e9is de Portugal<\/a> e a <a href=\"https:\/\/www.xlr8rms.com\/\" target=\"_blank\" rel=\"noopener\">XLR8 Revenue Management System<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CONCLU\u00cdDO<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,20],"tags":[],"class_list":["post-952","post","type-post","status-publish","format-standard","hentry","category-cl8_pt","category-concluido"],"_links":{"self":[{"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=\/wp\/v2\/posts\/952","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=952"}],"version-history":[{"count":10,"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=\/wp\/v2\/posts\/952\/revisions"}],"predecessor-version":[{"id":1330,"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=\/wp\/v2\/posts\/952\/revisions\/1330"}],"wp:attachment":[{"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=952"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=952"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ceia.iseclisboa.pt\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=952"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}